SEO Clinic

Are you doing poorly in the search engines? Loren Baker and his crew from Search Engine Journal are doing a weekly site clinic where they give one lucky winner free SEO advice.

What does a ReviewMe review look like?

We are going to start featuring some of the reviews completed through our service. Our bloggers are doing an outstanding job and we need to start showing off their work! Here are a couple I ran into that are exactly what we are trying to do here.

Graywolf's review of SoloSEO

Devlounge's review of a Ruby on Rails book

Great work!

Purchasing .edu Links

A few days ago I wrote How to Build Trusted Links, which caused a few people to email me about purchasing .edu links. There are a lot of companies that sell .edu links, but most of the links will be on student blogs and not the actual university website. Although this can still build trust, search engines are quite complex and can probably tell the difference between .edu links from student blogs and links from the actual university website. So before you purchase links from .edu sites make sure you know what pages they are going to be placed on because ones from the actual university site will probably create more trust.

MediaWhiz appoints VP to lead upcoming launch of the WhiteDelivery ESP

We are excited to announce that Ken Jerome has been appointed to the position of Vice President of White Delivery ESP (Email Service Provider), a new offering scheduled to launch in the second half of 2007. Mr. Jerome will be based in the Plantation, Fla. office of WhiteDelivery, the email marketing division of MediaWhiz.

WhiteDelivery ESP will provide MediaWhiz’s current and future clients with a comprehensive package of self serve email delivery applications, including such advanced features as behavioral targeting, auto-responders, email confirmation, delivery monitoring, and real-time reporting.

“Ken is an important addition to our company. His knowledge and experience in the email industry will be particularly valuable as we work to develop and launch our new WhiteDelivery ESP offering,” stated Yannick Tessier, Co-President, MediaWhiz.

Mr. Jerome has over 20 years of interactive marketing and multimedia technology management and development experience for Fortune 100 clients. He was most recently Vice President of Client Services and Operations for SubscriberMail, an email service provider specializing in the delivery of permission-based email marketing campaigns. Before that, Mr. Jerome was Vice President of Interactive Multimedia for DCI Marketing, a $300 million firm specializing in POP/POS permanent fixture displays. He was also VP of Operations for Peak Image Communications for over 10 years.

What would you like to see at ReviewMe?

ReviewMe users, we are constantly trying to improve our service. Coming down the improvement pipeline:

- Ability for bloggers to set their own review price. update: completed, details here.
- Affiliate program. update: completed, details here.
What other changes or features would you like to see? Thanks for your feedback!

Our Parent Company, MediaWhiz, launches a blog!

Our parent company, MediaWhiz, has recently launched a blog. The rss feed can be found here. Many internet marketers are not familiar with the various services offered by MediaWhiz. They are:

Email Marketing by White Delivery

Affiliate Marketing by Filinet

Lead Generation by Coregistrations.com

Specialty Lead Generation by MonetizIt

Display Advertising by AdNet

Text Link Advertising by TLA

Paid Blog Reviews by ReviewMe

Subscribe to the MediaWhiz Blog to stay on top of all our news!

MediaWhiz's Blog and List of Services!

Our parent company, MediaWhiz, has recently launched a blog.  The rss feed can be found here.  Many internet marketers are not familiar with the various services offered by MediaWhiz.  They are:Email Marketing by White DeliveryAffiliate Marketing by Filinet

Lead Generation by Coregistrations.comSpecialty Lead Generation by MonetizIt

Display Advertising by AdNetText Link Advertising by TLA

Paid Blog Reviews by ReviewMeSubscribe to the MediaWhiz Blog to stay on top of all our news!

MediaWhiz to exhibit at Ad Tech SF

Come out and meet some of the MediaWhiz team April 24-26 at Ad Tech San Francisco! This is the first time MediaWhiz will exhibit as an integrated group of companies and services. Our booth is #5644. Please stop by and say hello.

Guide to buying links

Loren Baker from Search Engine Journal wrote a great guide to buying links, directory listings, and paid reviews for blogs. Loren does a great job of breaking down all the different vendors that sell links, paid reviews, and directory listings. Loren also covers tips for purchasing links from these sources.

Here is what he had to say about Text Link Ads and ReviewMeâText Link Ads is probably the most popular of the link ad companies, with over 10,000 publishers in their network and a lot of promotions and advertising on SEO and publisher industry blogs and sites. Link prices are based upon the authority of each site and charged per month.

ReviewMe is a more targeted approach to paid blogger reviews. Advertisers are given access to ReviewMeâs lists of niche publishers, and can request reviews on specific blogs (and only those blogs), instead of using the mass review approach. The end result is more thoughtful content and reviews of your products, for a higher price. Pricing is set per blog and based upon that blogâs popularity, readership and incoming links.

Attention NYC Area Publishers and Advertisers

We are looking for NYC area TLA publishers and advertisers to participate in new videos we are shooting for our website.  Our video company can come meet you in the city and get you and your website featured in our upcoming videos.  Please email me at pgavin (at) text-link-ads.com if you are interested in participating.  It will be a great way to get additional press and traffic to your website.  Thanks!

Who Needs Search Engine Traffic?

Brian Provost shows you how to get your traffic fired up without the search engines.

Building Links through Widgets

Links, links and links! That's what everyone is looking for so that they can increase their search engine rankings and traffic. Some people increase their links by purchasing them or even linkbaiting, but why not through widgets?

Widgets have been a hot topic for the last few months because they are a great source of links. Just think about all the blogs that use a flickr widget to show off their pictures. With over 1 million backward links according to Google it shows that widgets have been really effective for flickr.

If you want to increase your backward links through widgets
you have a few options:

You can create widgets for your website and distribute them. For example, Problogger lets readers put his content on their site through a simple widget.

Create widgets for popular services such as YouTube, Digg and flickr and distribute them through your website. This can be very effective because these services have large user bases who would love to use your widget. All you have to do is embed a link to your site within every widget.

Do you know of any other unique ways to increase your link popularity?

The Linkbait of Linkbait Articles

For anyone that is looking to catch up on their linkbait reading, Lyndon Antcliff has posted The Enormous Linkbait List that contains a list of more than 65 links to articles on linkbaiting. These articles cover everything from what linkbait is to advanced guides to linkbaiting and more. 

This is a great resource for everyone, it doesn't matter if you are new to linkbaiting or if you've been writing viral content for years, there is something in here for you. It is funny because this list of linkbait articles is actually a good linkbait article in of itself.

LinkBaiting and Social Media Marketing Guide

Readers, Andy Hagans has written a great guide on linkbaiting and social media marketing that can be found here.  This is a great guide for anyone wanting to learn how to leverage this great link building strategy.  It is important to build links using as many strategies as possible and leveraging social media is definitely a great supplement to a holistic link building campaign.

Exploiting Google Filters

Joe Whyte recently wrote a blog post about Google filters and how you can get around them as well as exploit them. It seems it has been creating a lot of controversy because of the point he discusses.

What do you think?

MediaWhiz Appoints New Chief Financial Officer, Director of Marketing

MediaWhiz today announced it has appointed Thomas Lanzetta to Chief Financial Officer and Danay Escanaverino to Director of Marketing. The appointments are a key part of MediaWhiz’s efforts to integrate its multiple business operations as it continues to grow and acquire new companies.
“We are excited to welcome Tom as the new CFO of MediaWhiz. His strong financial management experience will be invaluable as we integrate our multiple divisions and continue to expand over the coming months,” stated Jason Cohen, Co-President, MediaWhiz. “We are also pleased to promote Danay to Director of Marketing. She has been an essential member of our team over the past several years, and in this new role she will greatly assist MediaWhiz as we continue to grow in 2007 and beyond,” stated Yannick Tessier, Co-President, MediaWhiz.

Thomas Lanzetta has over 15 years of financial management experience, including 10 years of experience managing world class internet professional service firms. Mr. Lanzetta was most recently Chief Operating Officer of Agency.com (formerly NASDAQ: ACOM), a leading global internet development and marketing firm. In this role, he was responsible for driving the financial and strategic performance of Agency’s multiple offices worldwide with more than 500 employees. Mr. Lanzetta was also part of a team that managed the company through a successful IPO.

No More Top Diggers List

Kevin Rose, founder of Digg, has just announced that as of tomorrow they will take down the Top Diggers list in an attempt to slow down the gaming of Digg.

After considerable internal debate and discussion with many of those who make up the Top Digger list, we've decided to remove the list beginning tomorrow.

Even though Kevin says that this move was discussed with many Diggers that make up the Top Digger list I expect that this will upset quite a few of the active members. I personally know several people whom are top diggers and I can tell you this as much news to them as it is to you and I.

It is widely known that Digg can be a powerful resource for link building. A story that hits the homepage of Digg can often result in 500-1000 links to that site. This has made Digg very popular within the SEO community and because there are many people who can't write good enough content to make the homepage they resort to trying gaming the system.

What does this have to do with the story? Well many people have begun offering Top Diggers payment if they will submit their stories and many are even trying to buy powerful Digg accounts. So will this slow it down? I suppose it will a little bit but that comes at the expense of making the core user base of Digg upset. It will still not be hard to find out who the powerful Diggers are either, but it will slow a lot of people down

It will be interesting to see how the community reacts to this news. What do you think, will it upset the Diggers? Will this slow down the gaming of Digg?