Art Director Jessica Murray is in the MediaWhiz spotlight

It may come as a surprise to learn Art Director Jessica Murray was initially uncertain of her career path.  “I loved doing photography and laying out spreads… but it took me a few years to realize I wanted to do that as a career.” It wasn’t until she enrolled in a college design program that creative became her professional focus, a focus she has since brought to MediaWhiz. Jessica is particularly fond of MediaWhiz’s “work hard, play hard culture”, which she believes can be a real difference maker with clients. “Whether our clients are a nationally recognized brand or a startup with no online presence…we just help them sell more.” Creative plays a unique albeit important role in driving campaign results, one that requires talent and thick skin. “Creative work is always judged subjectively, which can be challenging”, she explains. “We try to take out the subjectivity and look at the results, which is the best indicator of a successful creative campaign.” Jessica says she loves being creatively challenged, constantly busy and always being first in line for beer on Thursty Thursday. And as the newest Whiz bike commuter, she is not yet ready to challenge Chris MacMurray or Tracy Norton to a race. “I’m not quite a triathlete since I tend to swim sideways.”