...And Now For Something Completely Different

Excerpt from Webmaster's SEO LamentBy Madeleine "Mad" Kane

(Sing to "My Favorite Things"  from "The Sound of Music.")


.............

Wishing that Yahoo and DMoz would list them.
Wond'ring what causes those sites to resist them.
Viewing directory listings each day.
"I'll never get there," they moan with dismay.



Updating pages in quest of a breakthrough.
Hoping new  phrases will bring them more clicks through.
Checking competitors' links and their stats.
Wond'ring if they should employ a black hat.



Relevant content, reciprocal linking.
Publishing articles.  Now that's good thinking.
Linkage in edu and government sites.
Vowing to soon their competitors smite.

.............

Read the lyrics in their entirety

(Thanks Mad)

Boring our readers to death

I am guilty of it and so is my friend Andy Hagans.  I am going to wake him up with this post though and we both will do a better job of getting some original linking news up on this site again.  In the meantime I have to link out to a couple new interviews I stumbled through recently.

I did one for Brad Fallon's SEO RADIO, here.  Brad Fallon is one of the most underrated seo's in the world.  How this guy is not bribed into the seo conference circuit is a mystery to me.  Check out Brad's blog when you can.

If interviews that are rated 3/5 stars are your thing, check out the interview I did at IT Conversations.  3/5 is no complement from the listeners but I'll take it because it was nice being able to sneak on such a high quality site.

Hagans come back soon before our rss subs go in reverse...

Drupal Now Supported!

In TLA Publisher News, our publishing system now supports Drupal!

If you run a site using Drupal, you can sign up to start making money with TLA here.

Don't be the "Beat Cop Driving A Ferrari"

Joining me on the "Buying and Selling Links" panel at SES NYC this week was my friend Greg Boser.  It's pretty hard to mix comedy in with link building but he did it for me.  When describing the do's and dont's he said something to the affect of,If you are in an industry where your competitors are all PR4 and PR5 sites and you are out buying PR7 and PR8 links you are like a beat cop who drives a Ferrari.This really does help you visualize the problem with going too aggressive with your linking campaign.  The problem is when you are working way out of the scope of the websites you are competing with.  Ultra competitive industries require a different game plan than not so competitive industries.  You have to do your homework to see how your competition has risen above you and then you can decide what is best for you.  Just as the "beat cop who drives a Ferrari" you too can raise some flags from your competitors and from the engines by engaging in overly aggressive link building that is not in line with current competition.   

The Viral Copy Report

Brian Clark has posted a 30-page link baiting report on his site, CopyBlogger.Viral Copy: Trading Words for Traffic is your guide to creating content that gets attention.  In this free 30 page report, youâll learn:

The Four Viral Content Categories

Eleven Strategies for Getting Link Love

Why Headlines and Storytelling are Crucial

The Counter-Intuitive Rule of the Internet

Why Not All Traffic is Worthy

How to Avoid the Dark Side
Minus points for putting it in a PDF, plus points for going meta (link baiting a link bait report).

SES NYC This Week

Andy and I will be in New York City this week at the Search Engine Strategies show.  This is one of my favorite shows in one of my favorite cities to visit.  Andy and I both are speaking on Wednesday.  Andy is speaking on "SEM Via Communities, Wikipedia & Tagging", and I am speaking on "Buying and Selling Links".  We also have a booth at the show and invite all readers to please stop by and say hello if you get a chance.  Hope to see you there!

Search Engine Journal T-Shirt Contest

For those of you haven't yet entered Search Engine Journal's T Shirt contest, Loren is still accepting submissions. Winners get their shirt printed up!